The Cyprus Organization for Standardization (CYS), as the national standardization body of Cyprus, is present through proper, planned actions, always aiming at improving the level and quality of life of the stakeholders of standardization. The continuous improvement through the promotion and utilization of standards constitutes the Organization's commitment to strengthen its presence in national activities, while supporting the effective safeguarding of our national interests.
Within this framework, the Director General of the Cyprus Standards Organization, Ms Athina Panayiotou, has represented the Organization at the conference of the Cyprus Tourism Business Association (CTO), held in Nicosia, on Wednesday 22 March 2023. The theme of this year's conference was the promotion of quality tourism, with a focus on sustainable development and sustainability.
In particular, Ms Panagiotou's presentation took place in the first thematic section of the conference entitled Redefining the Tourism Model. Ms Panagiotou highlighted the importance of standards in the hotel and wider tourism sector. Nowadays, alternative forms of tourism have been created, which have not only begun to seriously concern both the relevant government agencies but also the business world.
In addition, the modern tourism product faces intense international competition, making it imperative to constantly diversify in order to meet the needs of tourists and the changes in the dynamically evolving tourism environment. Standards help in the development of tourism and contribute to the achievement of the objectives of sustainable tourism development.
The Conference was attended by professionals and academics from Cyprus and abroad. During the conference, issues such as the current state of the tourism sector, the prospects of digital technology and the energy challenges that require handling in order to strengthen and consolidate quality tourism in the context of sustainability were discussed.
(ΕΠ/ΣΧ)
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