The Car of the Year award is made up of 61 prestigious trade press journalists from across Europe who vote for the title of the most outstanding new model of the year, with the winner to be announced in February 2022.
It's a model that adds emotion to electric cars with its sporty driving experience, proving that electrification and performance are a perfect match and that electric cars can be fun. At the same time, it will help double the brand's sales in this first year on the market.
"CUPRA is an unconventional brand, born just three years ago, and for the second year in a row it makes the final seven for the Car of the Year award. This recognition proves that CUPRA is here to stay." said Wayne Griffiths, CEO of CUPRA. "
The CUPRA Born incorporates the most advanced engine technology, and due to the e-Boost performance package, maximum power reaches 230 horsepower with battery packs up to 77 kW offering a range of approximately 545 km for an even greater thrilling driving experience.
The CUPRA Born is a driver-focused car that offers electric sportiness thanks to progressive steering, DCC sport and ESC Sport, making it dynamic and emotional to drive.
Performance is combined with the dynamic styling of the CUPRA Born, both outside and inside. Inside, the focus is on the driver, as any CUPRA should be, incorporating an eco-friendly twist. A range of materials wrap the interior to create a sporty feel, refinement and quality, including standard bucket seats that use SEAQUAL® Yarns made from recycled plastics harvested from the sea.
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